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February 26, 2009

Yahoo CEO Carol Bartz Revamps Management

According to BusinessWeek: “New Yahoo CEO Carol Bartz just announced in a detail-free blog post the much-anticipated shakeup of Yahoo’s management ranks. Although she didn’t say what the reorganization would involve beyond making the setup simpler, some current executives clearly won’t be part of it. This morning, Yahoo said Chief Financial Officer Blake Jorgensen will be leaving, only a day after he made a presentation at a tech conference.”

Yahoo structure changes in breif:

  • Tech and Product groups will be combined
  • There are now two regions – North America and International
  • Mobile will continue to be a key priority for Yahoo
  • A Chief Marketing Officer (CMO) role has been created
  • A new group created: Customer Advocacy group
  • A new team created: Service Engineering & Operations (SE&O) team
  • Changes in HR led by David Windley, Legal led by Michael Callahan, Chief of stuff: Joel Jones, CFO position: vacant
  • This structure is designed to last two to four years

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